Original: Exuberant/New: Restrained
Editorial mockup — v01
Jay Speakman
UX Writing & Content Design
Tbilisi — UTC+4Contact ↗

I like figuring out what something could be, then working through the words, design, and details that make it work.

Calm confidence over performance. Words that earn trust.

Formerly exuberant portfolio reimagined with restraint. Same projects, clearer framing.

EditorialSystem fontsQuiet UI
01 / Luma
Role
UX writing
Content design
Tools
Interface copy
Prototyping
Impact
Evaluation details pending

Luma — an AR explorer.

An augmented-reality project exploring how interface language guides exploration. The original screens and case study establish the experience and the role of its language.

Place for the original AR experience screens. Restraint means letting the interaction speak, not the headline.

AR SCREENS PLACEHOLDER
Original Luma case study here
Case study panel01 / 03
02 / Riot
Role
Concept
Conversational UX
Tools
Claude, ChatGPT / Codex
Impact
Revised app deployed; outcomes not measured

Who said you had to?

RIOT invites you to question a rule you live by. Read a challenge, add context, and argue back. You get the final word.

I shaped concept, voice, and interaction, then worked with AI to build and refine it. The better question became: how do you challenge a belief without dismissing the person?

View proposed flow ↗
Riot — philosophical app
A rule is not a law.
Conversational, not confrontational
Mobile exploration02 / 03
03 / Cro-Magnon
Role
Content architecture
Creative direction
Tools
AI-assisted development
Impact
Two featured prospectuses; exploratory publisher interest

Before the screen, a wall.

An IP studio for film and television

How do you give an idea somewhere to go? Cro-Magnon began with a question: could one person, working with AI, develop an independent IP studio?

I built the studio identity and a slate of speculative stories, then shaped the material so a writer, producer, or publisher could find a way into each world.

Slate
The Salt ArchiveCoastal vault
Neon PastoralFuture agrarian
Third MapUncharted routes
+3 in development
Studio identity & slate03 / 03
About

I tend to follow the interesting question. Background in UX writing, content strategy, making complex subjects easier to understand. Interests in history, philosophy, possible futures.

I work with AI throughout — bring direction, question output, revise until words and experience make sense. The goal isn't speed; it's clarity that holds up when someone actually uses it.

Colophon
TypeInter + Newsreader
Grid12 col / 24px
Palette#FAF9F7 / #111
Restrained version removes giant slogans, reduces contrast, adds white space.